
How Videos Can Be Used in Email Marketing for More Engagement
Videos are one of the most powerful tools in a marketer’s toolkit. Email campaigns featuring videos are more likely to get a response

5 Reasons Why Every Business Needs a Welcome Email Sequence
Not everyone is ready to buy now, but with an email nurture you’ll stay front of mind for when the time comes. Here’s why they work.

7 Tips in Creating Your First SMS Marketing Campaign
Given how much of our lives have become intertwined with the internet, smartphones, and apps, it’s easy to think that SMS marketing is a phased-out marketing concept

Here’s Why Your Emails Aren’t Getting Clicks (5 Mistakes)
Looking for free email marketing tools for your business? Here are the best marketing tools to help you manage your email marketing campaigns.

Top 7 Email Marketing Tools Small Businesses Should Be Using
Looking for free email marketing tools for your business? Here are the best marketing tools to help you manage your email marketing campaigns.

The Larger Market Formula – Why Most Ads & Marketing Funnels Don’t Work
Did you know that only around 3% of your potential target market is ready to buy at any given time? The vast majority are either not even aware they have a problem you can solve, or haven’t started looking at solutions … yet. Yet most marketing and advertising is focused on reaching the tiny segment who are ready to make a purchase decision. This results in a very crowded space, with many businesses competing for the attention of this “buy

Core Web Vitals: What They Are and How They Impact Your SEO
If you’re actively looking for ways to improve your website’s rankings, there’s a good chance you’ve heard about core web vitals. But if SEO is not your strong point, you may be wondering exactly what they are and why they matter.

How to Turn Your Email Subscribers into Customers & Raving Fans
When you work with a digital marketer, one of the first key areas of focus will likely be to build a database of email subscribers. This is especially important if you sell a high-end product or service and have a longer buyer journey, as it gives you the chance to communicate your expertise and keep yourself front of mind as your potential customers work through the decision-making process.

Marketing Psychology: How to Win Customers with Content
Producing online content can boost your brand’s credibility. Post on social media. Write blog and article posts. Create webinars. You know the means, but what about the context? With the sea of content on the web these days, how can you get prospects to stop scrolling and read what you have to say? Content marketing is layered with hidden strategies and rules, but it’s always essential to understand your target audience’s thoughts and behaviour first. This way, your content will

10 Questions You Need to Ask Your SEO Agency
If you’re considering hiring a new SEO agency or you’re already working with one and want to know if they’re doing a good job, there are some questions about their approach that you might want to ask. There are a lot of smoke and mirrors in the SEO industry. It can be hard to sort through all the noise and find out if your agency is going to get you results, or waste your money. And when we’re talking about
How Videos Can Be Used in Email Marketing for More Engagement
Videos are one of the most powerful tools in a marketer’s toolkit. Email campaigns featuring videos are more likely to get a response
5 Reasons Why Every Business Needs a Welcome Email Sequence
Not everyone is ready to buy now, but with an email nurture you’ll stay front of mind for when the time comes. Here’s why they work.
7 Tips in Creating Your First SMS Marketing Campaign
Given how much of our lives have become intertwined with the internet, smartphones, and apps, it’s easy to think that SMS marketing is a phased-out marketing concept
Here’s Why Your Emails Aren’t Getting Clicks (5 Mistakes)
Looking for free email marketing tools for your business? Here are the best marketing tools to help you manage your email marketing campaigns.
Top 7 Email Marketing Tools Small Businesses Should Be Using
Looking for free email marketing tools for your business? Here are the best marketing tools to help you manage your email marketing campaigns.