Email Marketing

How to Make $300K in Sales From a Live Event Using HubSpot Marketing

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We recently helped a client using HubSpot in the solar/energy space run a couple of live “info night” events promoting solar batteries. The client described these events as hugely successful, saying that as their Australian HubSpot Partners we achieved more in 2 nights than their previous marketing agency achieved in 2 years. They sold out … Read more

3 Winning Inbound Marketing Tactics You Can Implement Using HubSpot

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If you’re a business looking to implement inbound marketing tactics or ramp them up, where do you start? Here are 3 inbound marketing tactics to implement now.

Should You Outsource Your Content Marketing?

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If you’re considering an inbound marketing strategy, is outsourcing a cost-effective solution for you? Here’s some key indicators to guide your decision.

5 Reasons Why Every Business Needs a Welcome Email Sequence

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Not everyone is ready to buy now, but with an email nurture you’ll stay front of mind for when the time comes. Here’s why they work.

Here’s Why Your Emails Aren’t Getting Clicks (5 Mistakes)

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Looking for free email marketing tools for your business? Here are the best marketing tools to help you manage your email marketing campaigns.

How to Turn Your Email Subscribers into Customers & Raving Fans

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When you work with a digital marketer, one of the first key areas of focus will likely be to build a database of email subscribers. This is especially important if you sell a high-end product or service and have a longer buyer journey, as it gives you the chance to communicate your expertise and keep yourself front of mind as your potential customers work through the decision-making process.

The Best Digital Marketing Framework for High Ticket Businesses

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If your business sells high-priced products or services, you’ve got to do more than just get the attention of potential customers—you need to gain their trust too… And while that’s true for any business, the difference between influencing someone to spend $50 on an unknown brand compared to $350,000 on a new house is obviously … Read more

Our HubSpot Journey – An Honest Review 5 Years On

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I remember the day like it was yesterday. I was at the local park with my son – then 2 years old. He was riding his little balance bike around the track like a demon… My phone rang – an unknown landline. Against my better judgement, I answered… “Hi Damien, it’s Emma here from HubSpot.” … Read more

3 Types of Gated Content to Supercharge Your Marketing in Tough Times

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When we do website review videos for our potential clients, a consistent theme is that businesses rarely have any kind of content offer for visitors to download.

And if they do, it’s not something that their audience finds compelling. 

This is a HUGE missed opportunity and one of the first things we help them fix to increase the quantity of inbound leads.

By simply adding one or more pieces of content, whether text, video, image, or interactive tools, for visitors to access, you’ll immediately begin capturing more leads while educating your prospective customers about your industry, AND establishing yourself as an expert in your niche.

Not bad for a relatively small amount of time and effort, right?

Sound good? Okay, here’s how to do it better!

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