Our Process for Growing Your Business

We use a proven, step by step methodology to set you on the path to inbound and content marketing success.

OVERVIEW

  • 1. DISCOVER

    We get to know you, your business and your goals during our inbound marketing discovery process.

  • 2. PLAN

    Together we develop an inbound marketing strategy to bring you measurable results over the next 90 days.

  • 3. BUILD

    We build the framework for inbound success. This includes software and processes.

  • 4. FUEL

    We create ongoing quality content to fuel your inbound marketing machine.

  • 5. MEASURE

    We'll track the success of your inbound and content marketing campaigns, optimising them over time.

Almost 60% of marketers have already adopted inbound strategies, leading to a 61% decrease in the cost of generating new leads.

(Source: HubSpot)

SERVICES

These are the tools and services we use to bring you inbound & content marketing results.

STRATEGY

We figure out your overall inbound game plan. This involves working out how to attract and convert more of your ideal customers.

BLOGGING

Blog articles are the main funnel to attract new visitors to your site. We research and write the articles for you.

LEAD MAGNETS

We create irresistable lead magnets that turn visitors to your site into registered leads, ready for follow up.

LEAD NURTURING

This is where we plan how to move your leads through the funnel so your sales team can make contact and close the lead.

SOCIAL MEDIA

We create social media strategies as part of your overall campaign, then we implement the strategy with social media management.

ANALYTICS

We set up the right analytics to track how your inbound campaign is measuring up and how it can be improved.

SEO & PAID TRAFFIC

Your site will experience a strong increase in search rankings thanks to safe, lasting link-building strategies.

DESIGN & DEVELOPMENT

We optimise your website for inbound success, or rebuild it from scratch if needed.

MARKETING AUTOMATION

We implement the right inbound marketing software for your needs and teach your team how to use it.